August 2008 – October 2008 Design Council
Stratagia undertook initial research, developed the questionnaire and used SPSS to analyse the results of this survey of 1,522 firms. The telephone interviewing was undertaken by our colleagues at QA Research (http://www.qaresearch.co.uk/) . The responses were weighted by size of firm, industry and region so that the results reflect the population of private sector firms in the UK. Results and interpretation can be found at http://www.designcouncil.org.uk/en/About-Design/Research/Value-of-Design-Factfinder/




